Revolutionary solution prevents customer loss and accelerates ARPU growth
AUSTIN, TX, February 9, 2023 – Totogi, the leading provider of public cloud-based SaaS software for telcos, announces the release of its innovative Churn Prediction Service. This cutting-edge service utilizes machine learning (ML) to accurately predict impending subscriber churn, enabling telcos to proactively take actions that reduce telco customer churn and maximize ARPU growth.
Powered by AWS SageMaker ML models trained on telecom data, the service delivers real-time churn propensity scores at the individual subscriber level. Available via API call, any BSS or call center system can use the Totogi Churn Prediction Service, allowing communication service providers (CSPs) to leverage the service to invoke and personalize retention campaigns in real-time and effectively prevent subscriber churn. As the service is available on the public cloud and priced by usage, telcos of any size can take advantage of this powerful solution without the need to buy additional hardware nor install and maintain any software.
“Totogi’s Churn Prediction Service takes us closer to our mission of empowering telcos to boost their monetization while building enduring relationships and value for their customers,” said Danielle Royston, acting CEO of Totogi. “Retaining a subscriber can cost up to 50 times less* than acquiring a new one for telcos. By predicting and reversing subscriber churn, telcos can retain subscribers and increase ARPU. We are excited to show the telco industry the significant benefits of this innovative service.”
Totogi’s Charging-as-a-Service customers will have exclusive early access to Totogi’s Churn Prediction Service as well as other data science capabilities in 2023. Book a demo or visit Totogi at MWC23 in Barcelona, Spain from February 27 to March 2, 2023 to see this game-changing solution in action.
*Source: Computer Weekly, August 2018
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Totogi’s world-class, carrier-grade BSS enhancement platform is used by CSPs and software developers to supercharge their current BSS with services such as charging with real-time usage insights, dynamic plan design, pre-negotiated marketplace offers, and more. Born natively in the public cloud, Totogi can scale up to 1 million transactions per second to instantly handle charging for 1 billion subscribers. Because Totogi is 100% API-driven, telcos of all sizes can easily integrate new services to craft superior subscriber experiences. Totogi offers usage-based pricing, with a free tier up to 250k subscribers – a model that is catalyzing innovation in the telecom industry. Totogi is an Amazon Partner and is available to buy in the AWS Marketplace. Learn more at Totogi.